Influencer Marketing Strategy training program

This multiple award-winning training is a 100% pre-recorded, video-on-demand, self-paced e-learning course. Videos and files are in the Greek language. It is recognized internationally for producing credible influencer marketers. The education program provides a structured, hands-on approach to mastering influencer marketing strategy, creator discovery and evaluation, collaboration models, campaign planning, content alignment, performance measuremen...

What you will learn in this digital marketing course

Upon completion of this training, you will be equipped to:

> style="display:contents"> Develop effective influencer marketing strategies to meet the needs of the brand.
> style="display:contents"> Identify and collaborate with influencers fitting your target audience.
> style="display:contents"> Use tools to find, manage, and evaluate influencer partnerships.
> style="display:contents"> Track key metrics that show the performance of influencer campaigns.
> style="display:contents"> Create the contracts and manage the services to ensure successful collaborations.
> style="display:contents"> Analyze ROI, refine strategies to maximize campaign impact.
> style="display:contents"> Offer influencer marketing services to clients or integrate into your brand's strategy.
> style="display:contents"> Learn to navigate legal and ethical guidelines to ensure compliance in influencer campaigns.

Skills you'll gain

Influencers Discovery

Influencers Management

Influencers Monitoring & Evaluation

Susurrus

Kolsquare

Start your career as

Influencer Marketer

An influencer marketer is a relationship-focused professional who manages the end-to-end collaboration from brands and content creators. This role is typically T-shaped (possessing a broad understanding of social media strategy with deep expertise in talent scouting and negotiation) or V-shaped (combining relationship management with expertise in campaign analytics and content production). Because they bridge the gap from a brand's goals and a creator's authentic voice, these professionals are in high demand for specialized roles within brands/agencies or as independent consultants and talent managers.

The average annual gross salaries in the USA: entry-level positions, from $45,000 mid-level positions, from $70,000 senior-level positions: from $115,000 and the freelancers start from $40 per hour. The average annual gross salaries in Western & Northern Europe such as Germany, the Netherlands, and Ireland: entry-level Western & Northern Europe (such as Germany, the Netherlands, and Ireland): Entry-level: from €30,000 mid-level, from €50,000 senior-level, from €80,000 In Southern & Eastern Europe such as Spain, Italy, and Greece: entry-level, from €18,000 mid-level, from €30,000 senior-level, from €55,000 and the freelancers start from €30 per hour.