This multiple award-winning training is a 100% pre-recorded, video-on-demand, self-paced e-learning course. Videos and files are in the Greek language. It is recognized internationally for producing credible digital analytics and tag implementation specialists. The education program provides a structured, hands-on approach to mastering Google Tag Manager setup, tag deployment, triggers, variables, data layer implementation, event tracking, debugging, and integ...
Upon completion of this training, you will be equipped to:
>
style="display:contents">
Track ad campaigns across platforms like Google, Meta, TikTok, and LinkedIn using GTM.>
style="display:contents">
Implement e-commerce and form tracking to gain actionable insights.>
style="display:contents">
Use server-side tagging for improved data accuracy and performance.>
style="display:contents">
Deploy and manage tracking tags efficiently without extensive coding knowledge.>
style="display:contents">
Enhance marketing strategies by quickly updating and optimizing tags.>
style="display:contents">
Gain insights into user interactions to better understand behavior and preferences.>
style="display:contents">
Configure tags to comply with privacy laws like GDPR and CCPA.>
style="display:contents">
Create custom tags and triggers for personalized marketing campaigns.A performance marketer is a data-driven professional who focuses on driving measurable results, such as leads, sales, and ROAS, through paid advertising channels like Google Ads, Meta, LinkedIn, TikTok and more. This role is typically T-shaped (possessing a broad understanding of the marketing funnel with a deep specialty in specific ad platforms) or V-shaped (combining expertise in media buying, conversion rate optimization, and advanced data analytics). Because their work directly impacts a company's bottom line, these professionals are in high demand for specialized roles within brands/agencies or as high-value independent freelancers.
The average annual gross salaries in the USA: entry-level positions, from $50,000 mid-level positions, from $75,000 senior-level positions: from $135,000 and the freelancers start from $50 per hour. The average annual gross salaries in Western & Northern Europe such as Germany, the Netherlands, and Ireland: entry-level Western & Northern Europe (such as Germany, the Netherlands, and Ireland): Entry-level: from €35,000 mid-level, from €58,000 senior-level, from €95,000 In Southern & Eastern Europe such as Spain, Italy, and Greece: entry-level, from €18,000 mid-level, from €35,000 senior-level, from €60,000 and the freelancers start from €35 per hour.
Loading...
